Behind the Product: Chicharron Salt


with Mike Johnston
August 17, 2017
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Tags: Bacon Behind the Product Chasing BBQ Chicharron Salt Pork
Behind the Product: Chicharron Salt

It's finally time to reveal our latest product and we're so excited about it, we're declaring August 17th National Chicharron Day in its honor! But the concept for Chicharron Salt wasn't built in a day...

Mike Johnston
Learn about Chasing BBQ.

A few years back, the Bacon Salt craze consumed the culinary world and we started getting a lot of requests from customers for it. Typically, when this happens I try to jump right on it and create a great new product to supply the demand. So that’s what I did.

The first thing I do when I’m trying to create a new blend based on a pre-existing concept is to get my hands on some, taste it, and see what all the fuss is about. After a quick Google search, I had a few different bacon salts headed my way. When they arrived, I eagerly popped them open and gave them a taste. That is when my bacon salt bubble burst. I guess I just assumed others would use real bacon, but it was clear from the chemical aftertaste on my tongue that they hadn’t.

As a kid growing up in the 70’s, I remember bacon bits, and to be honest, I loved them! I liked the salty crunch so I loaded spoonful after spoonful of those little bright red nuggets onto my thousand island dressing-soaked salad bar salad during those big nights out at the Sizzler Steakhouse.

But as an adult trying to create a new seasoning, I hated them. That said, I ordered some bacon bits to see if there was a way that I could flavor my way around that chemical taste. There wasn’t, so I shelved it. In my head, I knew I’d come back to it as I’ve done before with other blends. Tikka Masala, now one of our top selling curries, had to be shelved a few times before I got it exactly right.

When I was in the Carolinas chasing BBQ a couple summers ago I ran into fresh batches of pork rinds offered for sale at most of the whole hog joints. I loved these fresh cracklins (a southern term for pork rinds or chicharonnes)! They were light and airy with a nice fresh crunch. They were even better when I hit them with the local hot pepper vinegar sauce...and that’s when the light bulb went on in my head. Screw the bacon salt, I’m going to create Chicharron Salt!



Back in the test kitchen, with spice particles in the air, I mixed up a few concoctions. I liked the idea of a chicharron salt, but I also made batches of bacon salt using real dehydrated bacon. I played with another fun idea, jerky salt, using real beef jerky. My trusted spice tasters debated which one they liked best and what might need to be tweaked. But when I got the idea to create a dry version of our Hot Pepper Vinegar BBQ Sauce and mix it into the chicharron salt, we had a unanimous decision.

Then I got cold feet. I’m confident in our seasoning making capabilities around here, but we never really had to deal with a meat product that has a shelf life.

Chicharron Salted Caramel Cookies
Chicharron Salted Caramel Cookies

After some due diligence and approval from the USDA, sourcing a vinegar product that works as a preservative to increase the shelf life and passing a 12-month shelf life test with the Colorado State University Food Processing Lab, my concerns were alleviated. Meaty, tangy, spicy goodness was on the way!

Because we are using a real pork product in this seasoning, we’ve chosen to only offer it in a prepackaged, foil-lined container. It’s 6-ounce size is a fair amount of product, but my guess is that it won’t last long because it is so good on and in so many different things. Here’s a list of recipes to get you started and some ideas for what to sprinkle it on (hint: anything!):

Check out all our Chicharron Salt recipes.

Chicharron Salt
Sprinkle on just about anything!

Try a sprinkle on:

  • Avocado halves
  • Caprese salad (tomato, mozzarella & basil)
  • Watermelon
  • Cantaloupe (for a play on the classic combo of melon & prosciutto)
  • Peaches
  • Corn on the cob
  • French fries
  • Grilled fish
  • Shrimp skewers
  • Mac & cheese
  • Rice
  • Deviled eggs (or eggs any style!)
  • Ice cream
  • Chocolate (use it to top homemade chocolate bark or truffles)

I’m excited for you to try our new Chicharron Salt and hope that you find it as amazing as we do. Who knows, if it does well, maybe we’ll circle back to Jerky Salt and Bacon Salt (using real bacon, of course) in the near future! You can purchase Chicharron Salt online or in stores at a special introductory price of $8.95 now through September 17, 2017 (regular price $9.95). 

As always, thank you for your loyal patronage and I welcome your feedback,


Chicharron Salt in the Press: 

Savory Spice Unveils Chicharron Salt — An All-Natural Answer to Bacon Salt - Westword

“Savory’s Chicharron Salt is already a staple at my house. We eat it on everything: blistered shishitos, fried eggs, cantaloupe, cucumbers, tomatoes, avocado…everything.” — Amanda M. Faison, 5280 Magazine Contributor

Savory Spice Releases New Chicharron Salt - Denver Life Magazine

Comments on this Article

(guest), on August 17, 2017

The pork rind size in the salt is perfect - not too big but very tasty Congratulations!

(guest), on August 17, 2017

I don't eat pork. Can you push forward on the beef jerky idea? Thank you.

(guest), on August 17, 2017

Is this new salt vegetarian?

(guest), on August 17, 2017

O my gosh! I can't wait to get my hands on your new product. I'm a died-in-the-wool Chicharron lover. I love your Portugese Fermented Chili Flakes. I ordered the Chili Flakes from your Greensboro NC store by phone which arrived the next day. I checked out the chili flakes. They are fantastic! I expect the same from your Chicharron Salt!

(guest), on August 17, 2017

It sounds really good BUT, my stomach does a very bad dance with HOT spices. Any hope for no peppers, etc. in your next wonder?

(guest), on August 17, 2017

I too would like one that's not very hot.

MollyMartin (registered user) on August 17, 2017

Hi everyone - thanks for your comments on this new product! While it does contain habanero, it's only a 3 on a heat scale of 1-10, so while it has a slight kick, it's not overtly spicy. Hope you give it a try and we will keep everyone's comments in mind as we work on more new products.

(guest), on August 17, 2017

Has anyone tried this on Mac & Cheese I'm going to get a bottle of this. Can't wait I'm exited.

(guest), on August 17, 2017

My wife emailed the link to me. I've been thinking about possible uses. Picking some up on Saturday to play around with.

MollyMartin (registered user) on August 18, 2017

It's fabulous on mac & cheese - and almost anything else you can think of!

(guest), on August 18, 2017

Didn't get this e-mail in time! Can't you make it chicharonne August?

MollyMartin (registered user) on August 19, 2017

Chicharron Salt isn't going anywhere - we just celebrated it's release on the 17th. It's available online and in all stores now! We hope you love it as much as we do!!!

(guest), on August 20, 2017

This new Chicharron Salt is fantastic! So far, I've tried it on Corn on the Cob, Popcorn and in a batch of Posole. Delicious, super delicious & more delicious! Mike hit it out of the park with this one. It definitely tastes meaty without being overly smoky, a bit spicy on the finish and very well balanced overall. A keeper!

(guest), on August 21, 2017

I don't suppose there is any chance that the pork skins come from Pastured animals, and not CAFO animals? *fingers crossed*

(guest), on August 21, 2017

FWIW, as a vegetarian I actually value the fact that Bacon Salt doesn't actually include real meat (or meat-derived ingredients). One man's bug is another's feature, I suppose.

(guest), on August 21, 2017

I'm buying a few for Christmas stocking stuffers for my adult sons and sons-in-law. Can I extend the shelf life for them by freezing the unopened product between now, August, and Christmas?

(guest), on August 21, 2017

Is it possible to make a Chicharron salt that has NO BITE AT ALL. I DO NOT LIKE SPICY FOODS OF ANY KIND (on a scale of 1 - 10, I prefer a 0)!!! I love bacon, salty pork rinds, and salt, BUT I DESPISE --- D * E * S * P * I * S * E any pepper taste AT ALL. What is the chance there will ever be a NOT SPICY version of CHICHARRON SALT???????????????????

MollyMartin (registered user) on August 22, 2017

Thanks for the question on the sourcing of the pork rinds for this product. Our supplier uses hormone free pork that is not CAFO. As for the spice-free Chicharron Salt - thank for the suggestion and we will definitely keep it in mind for future product development!

MollyMartin (registered user) on August 22, 2017

Another great question - Chicharron Salt is a great stocking stuffer, but we do not recommend freezing it to extend the shelf life. Your best bet is to wait a bit longer and buy it closer to the holidays for maximum shelf life for the lucky loved ones you're buying it for. Happy cooking!

(guest), on September 01, 2017

So absolutely fabulous on corn on the cob!

(guest), on June 09, 2018

This isn't exactly a recipe, but Chicharron Salt makes an extra-interesting rim on a Margarita or Bloody Mary/Maria!

(guest), on August 17, 2018

Any chance to make this an option for vegetarians? As it is now I can’t eat it because it’s made with pork.

(guest), on August 18, 2018

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